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Manufacturing

Overview

As the consumer durable goods industry grows more competitive, manufacturers are seeking new ways to sell existing products as well as add revenue through sales of accessories and product-relevant services. To accomplish this goal, manufacturers of consumer durable goods require a CRM partner, such as ACCENT, who understands the intricacies of the manufacturing environment and who serves as a seamless extension of their consumer service and marketing departments.

Specific Solutions

ACCENT's solutions for manufacturers of consumer durable goods include:

  • Comprehensive Consumer Service
  • Service Contract / Warranty Marketing and Administration
  • Service Call Scheduling and Dispatch
  • Dealer/product Locator System
  • Cross-sell Campaigns for Accessories, Parts and Services
  • Dealer Support Service
  • Owner's Manual, Accessory and Parts Fulfillment
  • Co-operative Advertising Administration
  • Rebate Marketing and Administration
  • Customer Satisfaction Measurement
  • LifeEvent™ Loyalty Marketing
Each solution is fully customizable for manufacturers of appliances, consumer electronics, lawn and garden products, HVAC, and other consumer durable good product lines.

Industry Experience

Founded by former General Electric executives in 1993, ACCENT possesses years of experience partnering with manufacturers, distributors and dealers to build stronger consumer relationships. Leading manufacturers such as Maytag, Amana, Whirlpool, Carrier, and Murray have experienced increased revenue, reduced cost and improved customer loyalty through ACCENT's CRM solutions.

ACCENT offers more than outstanding quality and performance. Team members share an unparalleled passion and dedication to exceed client expectations and to find ways to help clients drive value from every customer interaction - from developing high-return service contract programs to turning a consumer service department into a profit center.

"During my professional career I've had the good fortune of working with many high-value suppliers and, with full confidence, I can rank ACCENT among the best. Their professional persistence is what landed our business; however, it's their passion and consistent, high-quality service which maintain it. The Carrier/ACCENT team is poised to deliver material value to Carrier." - Carrier Corporation

"ACCENT has continued to demonstrate a high level of commitment to customer service over our extended relationship. I especially appreciate ACCENT's enthusiasm to new ideas and projects that we occasionally develop." - Murray Inc.

"Our agreement with ACCENT has been beneficial to us both. We have developed programs, which have greatly increased our business as well as helping establish a better relationship with our customers. We are looking forward to a long and continued partnership with them." - Amana Inc.

Contact Us

Find out more about how ACCENT can create a customized solution for your company by completing the "request for more info" form or call 812-206-6200.